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Hast du im Kontext von Social-Media- und Content-Marketing schonmal diesen total hilfreichen Ratschlag gelesen?&nbsp;"Du musst deinen Follower:innen Mehrwert geben!"&nbsp;Und hast du mit den Augen gerollt und dich gefragt, was eigentlich mit diesem ominösen Wort Mehrwert gemeint ist? In diesem Minikurs zeige ich dir, was eigentlich dahinter steckt – und wie du das für deinen eigenen Content nutzen kannst!